My process

The picture above illustrates my process and timeline for the Sjöbo Dental project. I was involved in every stage, from initial client meetings to delivering the final product. This project took approximately six weeks from assignment to completion, though timelines may vary based on specific project requirements.

Understanding, Research & Analyze

The first step in the UX design process is understanding both the users and the company. Key questions include: What problems are users facing, and what solutions should we aim to provide? Once these challenges are identified, I can begin formulating a strategic approach to successful design.

Next, it's essential to understand the company's core goals for its brand and this specific project. How does this project contribute to those goals? Thorough research at this stage is crucial for aligning the project with the company's vision.

After grasping the project's meaning and the company's central objectives, I move on to user research. This phase is fundamental, as insights gained here form the foundation of the entire project. Effective user research challenges assumptions and reveals critical information. I employ methods such as interviews, surveys, and focus groups to gather data. Lastly, I analyze and filter the collected information to highlight the most important elements.

Sketch & Information Architecture (IA), User Interface (UI)

In the second part of my process, I begin sketching low-fidelity prototypes, focusing on navigation. These prototypes help visualize user flows and inform the information architecture of the application. During this phase, I establish the core navigation and placement of various elements.ents.

Testing

Testing is integrated throughout the project, starting from the initial low-fidelity prototypes to the final product before launch. I view testing as a vital component of the process, ensuring that the prototype functions as intended for users and meets usability standards.

UX Design & High-Fidelity Prototype

With the necessary information and insights gathered, I shift to the design phase. I refine my low-fidelity prototypes into high-fidelity prototypes while keeping the user at the forefront. This phase involves leveraging previous analyses and incorporating graphic elements, colors, and shapes to create an engaging design. Design guidelines are established here, and extensive testing of the prototype ensures that users can easily navigate and understand the application.

Content

The content of an application or website is crucial, as it needs to be presented effectively in the right places. Content includes various elements such as images, text, buttons, and colors. Organizing information is a key aspect of design; information architecture (IA) dictates how users find information, which typography is suitable, and what design elements are best for the particular website.